Services
You've all gotten the spam email about
submitting your site to 1000's of search engines and directories for a
nominal fee. In reality there are only a handful of major search
engines that most people use in their searches. And submitting a
site that does not have the proper elements that these search engines use,
is basically a waste of your time, effort, and money. (Read about the
difference between search engines and directories.)
Our search engine optimization services
will not only save you money, but help drive the traffic to your site to
make your money!
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Search
Engines...Directories...
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What is a search engine?
A search engine uses a program (or "spider") that crawls
through all the pages it comes across. All the words on all those
pages are analyzed and stored. When a searcher queries the search
engine, the search engine applies an algorithm to determine
relevancy, searches its databases, and returns a list of those
documents in which the words are found. Google is a search engine.
Thus, the actual words on your site --
text, title, and meta tags -- are important for getting a high
ranking. If you so much as add a sentence to your site, the change
will affect its search engine ranking upon respidering or
reindexing.
What is a directory?
Rather than using robots, a directory is compiled by human
beings. Your site is generally submitted to a "category"
to which it is relevant. So a jeweler might submit a listing
to "Shopping: Jewelry: Diamonds". The human "editors" review
potential listings, determine what they are about, and list them
in an appropriate category, along with what they believe to be an
appropriate title. Open Directory Project is a directory.
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